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Rebecca Minkoff Talks Fashion in Web3

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🎙️New Podcast Episode🎙️

Rebecca Minkoff, Fashion Designer & Entrepreneur

Hi, it’s Dana. Writing to let you know about our newest podcast episode, available now on Apple, Spotify, or wherever you get your podcasts.

Why does an iconic fashion brand spend time experimenting in Web3? And why would they partner with a Web3-native community as part of their go-to-market plan?

This week we have a new podcast episode that's part of a special back-to-back two-episode series featuring two powerhouses in the fashion world, Rebecca Minkoff and Michelle Reeves.

On this week's episode, I sit down with Rebecca Minkoff, the co-founder, designer, and entrepreneur behind the global fashion brand bearing her name, to discuss her company’s foray into the world of Web3 and NFTs.

Next week’s episode will feature the second half of our conversation featuring Mavion Co-Founder & CEO Michelle Reeves.

Here’s a clip from this week's show:

Show Notes:

0:00 Show Intro

1:57 Rebecca introduces herself

3:22 The founding story of Rebecca Minkoff

4:42 Rebecca’s first introduction into Web3

5:41 How Rebecca Minkoff met Michelle Reeves at Mavion

6:17 Mavion x Rebecca Minkoff collection overview

7:39 Customer targeting strategy for the collection

8:51 What’s compelling about Web3? Why spend time on it?

11:02 Why does representation matter to Rebecca in Web3?

11:42 Web3 companies Rebecca admires

12:49 About Rebecca’s book Fearless and how it applies to Web3

16:01 Advice for existing businesses in Web3

17:22 Final topics and summary of podcast

17:56 Wrap up

19:15 Closing

Resources:

DISCLAIMER: This show is strictly educational. None of this is financial, tax, or investment advice — and not a solicitation to buy or sell any assets or to make any financial decisions. Please always do your own research.